The total concept for (employee) participation

Captin sought a partner to create an entirely new website that better aligns with the professional image of the brand and is more attractive to business clients. The website needed to be impressive, follow modern trends, and at the same time radiate trust and quality. It serves as the business card for both existing clients and potential leads, making it crucial.

Captin needed a new website that was more professional and better matched the brand’s image. The website needed to be more commercially focused and attractive to business clients. It was up to us to develop a modern and impressive website where the feel and experience would stand out. Visitors should immediately sense trust and quality.

The website’s goal is both informative and commercial. We carefully considered what content should appear on the different pages and how we could guide the user through this story. We wanted to avoid a long block of text where users could get lost or lose interest after just a couple of lines. Breaking up the text and using illustrations and photos was therefore very important.