We always say... Measuring is knowing!

Data & Analytics

The foundation of a solid digital strategy starts with developing a strong brand positioning and designing a beautiful brand identity. Based on this, a new website is designed and built. Add a touch of digital marketing with SEO, SEA, and Social Media, and you’re set... right?

But how do you know if your new Performance Max Campaign resonates enough with your target audience? Do the new SEO pages actually generate 100 extra clicks per month? And was changing that call-to-action button into a lead form really better for the conversion rate?

The solution to all your digital challenges

With data & analytics, you can answer the questions that truly matter to your business, your website, and your online marketing strategy. This enables you to optimally respond to the behavior of your website visitors. Not with the well-known gut feeling, but with data-driven action plans and proven-effective strategies.

Entrusting your data & analytics to WP Masters means:

• A fully developed tracking plan tailored to your website and data needs
• The best possible implementation of Tags, Triggers, and Variables in Google Tag Manager
• Measuring form conversions with a Pageview on the thank-you page? No Way José!

• Tracking conversions in GA4 and Google Ads using Enhanced Conversion Tracking
• Implementation of Google Consent Mode V2
• Implementation of Server-Side Tracking

• Custom dashboards in GA4 and Looker Studio

But perhaps most importantly... A partner who thinks with you to create the most future-proof data & analytics setup your organization needs.

Completely free advice about your Data & Analytics?

Partnership with TAGGRS for Server-Side Tracking

Our expertise in Data & Analytics is supported by our partnership with Server-Side hosting provider TAGGRS. Thanks to this collaboration, we can implement setups for our clients even faster.